Friday, March 6, 2009

Net Generation

The New York Times summarized the thousands interviews from Grown Up Digital book written by Don Tapscott. This book discusses the "Net Generation" (teens and young adults from 11 to 31) and their total assumption of the Internet into their lives. They watch about one-quarter less television than their parents, but spend between 8 and 33 hours a week online; where they can meet, share, and participate in digital socializing.
1. They prize freedom
2. They want to customize things
3. They enjoy collaboration
4. They scrutinize everything
5. They insist on integrity in institutions and corporations
6. They want to have fun even at school or work
7. They believe that speed in technology and all else is normal
8. They regard constant innovation as a fact of life

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